The Institute for Evidence-Based Change (IEBC) is a national leader in advancing student success through its signature Caring Campus framework, which helps colleges and universities build stronger, more supportive campus cultures. To expand the reach and impact of this work, IEBC partnered with VMA Communications in 2023 to elevate its brand and establish a cohesive, strategic communications platform.
VMA developed and manages a comprehensive communications program that includes engaging bi-annual newsletters, compelling success stories, video testimonials, targeted LinkedIn management, and collateral to support outreach efforts. VMA has also secured article placements in prominent higher education publications, including Inside Higher Ed and Diverse: Issues in Higher Education, helping to further establish IEBC as a recognized voice in the industry.
Through this work, VMA is helping IEBC strengthen its visibility among key audiences while reinforcing the power of Caring Campus to transform student experiences and improve outcomes across the country.
